It's a known fact: Minivans just aren't that cool and really haven't been for quite some time now. Apparently, however, someone forgot to tell the millions of people (and counting) that have viewed Toyota's "Swagger Wagon" online commercials over the past few weeks. And while Toyota's latest social media campaign has been ultra-successful, a countless number of other companies have tried to come up with ideas that are as likable and shareable as the "Swagger Wagon" series, only to fall way short of the success currently being enjoyed by Toyota.... ... No related posts.
» continue readingDear Business Owners Worldwide- There's a reason you're seeing the word "Twitter" nearly everywhere you look these days. What other media platform (aside from expensive TV, Radio and pay per click ads) gives you the same opportunity to reach and influence large groups of people the way Twitter does? From adding and engaging targeted followers (a.k.a. potential customers), to driving traffic to your blog or website; Twitter has emerged as the perfect marketing tool for essentially any business. ... No related posts.
» continue readingIf you've spent any time around social marketing, you probably know that SEO and Social Media go hand in hand. So how do you turn your Twitter account into a searchable masterpiece? Why is this important? Ladies and gentlemen....hold on to your hats! And don’t worry, I'll keep this all in the terms of a 5 yr. old (because that's exactly how I think!). Let’s begin as if you're starting with a fresh profile. What is the first thing that you do when starting a twitter account? That's right, you choose a name… ... No related posts.
» continue readingWith the innovation and expansion of social media platforms old and new, along with the impressive, sustained growth rates they've experienced in both number of users and amount of time in use, it has become virtually impossible to view social media as just a passing fad anymore. In fact, social media may very well be the most powerful weapon you have when it comes to increasing revenue for your business. Why you ask? There are hundreds, but let's start with these 8 reasons why your small, medium or large business NEEDS to be committed and invested in Social Media (SM): ... No ...
» continue readingWhat's the quickest way to get your business noticed on Twitter? Is it the reckless mention day of #FollowFriday? Or how about through direct messaging? The answer is neither. If you really want to be viewed as a provider of value on Twitter, the Retweet (RT) is second to none. I tried researching the RT to give you some awesome stats about its origination, but I was unable to find any (if you have any, please leave them in the comment section). However, I was able to find some helpful stats in an article titled “Introducing the Retweetability Index” by Dan Zarella. In this ...
» continue reading